dO yOU wANT sOMEBODY tO tRAIN yA oR cHANGE yA
Had a couple of guys start back up doing some Personal Training this morning and after we were done we were sat in our shop talking over some nutrition with a couple of guys from our gym business that had also finished their training at the same time. We were talking about what its gonna take to change, to create change and not just talking diets as you would imagine most trainers do, Ive been training people a long long time so i know that it takes way more than just putting somebody on yet another diet, we were talking about the process involved and how everybody thinks that they should immediately stop eating, surviving on fresh air and then they wonder why they fail.
Anyway we were talking about how Pete likes a few beers and he asked if he was still gonna be able to have them even tho we want to lose weight, i explained that we are not removing anything that he enjoys and didn't want to go without, as long as the few beers remained a few, we can control them and they not gonna lead to binging, if he could stay accountable to what he said he was going to do then there isn't a problem at all.
Pete commented that, "this is why i pay you the big money" to be able to get me results without it been stupidity restrictive, to be able to explain to me how it works, to keep me accountable and not make this whole trusting the process complicated, what you tell me to do ill do and then just leave the rest up to time and trusting the process, that makes this easy for me. Pete is not paying for training sessions, that's like an added bonus that helps us get results faster.
Ive spent tens of thousands on coaching, to become better coach, better person, to have more knowledge and understanding to be able to help others at a higher level, i have decades of experience of helping transform and help change people, this is what your really paying for, its never about i will pay you to train me, its about i will pay you to change me.
Way too many trainers are making everything way too complicated, from unsustainable dieting practices to over complicating training, talking about advanced programming with people that just wanna lose some weight, be healthier and feel fitter, you can guarantee that these trainers are throwing people into complex movements straight away, we started this morning with an over view of their health, a very basic fitness test and worked on some basic movements, these same basic movements we will drill and drill and drill, we don't stop doing the basics, the very stuff these trainers call boring we call learning basic movements solid foundations, something that when your building something new, must be in place.
So the next time your looking for a personal trainer or any type of help for that matter, ask yourself what you really want, coz those that go looking for trainers and coaches that are going to transform them, they don't look for training sessions or diets, they look for the results they want.
Is Your Weekend really Not a Problem ?
Now because it's January and for most that means they wanna lose some weight, start becoming healthier, many girls like as are many men but we will stay with girls because in all the time Ive been coaching people it's always the girls that find this the hardest to understand, just because you have started your health kick and started working out does not mean that the binge drinking followed by binge eating, that starts generally around Friday tea time when you have finished your working week and ends sometime Sunday can just continue when your serious about wanting to lose weight and become healthier.
The notion that somehow that because you have gone to the gym Monday through Friday means that getting loose on a weekend wont have any affect on your weight loss just because you think you trained hard this week means that your ignoring what its gonna take for you to actually accomplish what you say you want to and set out to because you don't understand weight loss, and after a few weeks of no progress its not surprising that so many then end up quitting their new year health kick.
So you want weight loss but don't understand weight loss, well lets just keep it really simple, dummy proof, you have to take in less calories than you require to maintain your weight now, that's pretty simple right. Now back to the weekend, you have done great controlling what you have consumed calorie wise during the week, but then Friday tea time approaches and the girls are already talking about going to get loose, not a problem you think, smashed the gym this week, its get loose time!
And there is your problem, its just a calorie thing, yes shock horror alcohol has calories in, wasted empty calories that's juts so easy to over consume and so easy to let get out of control and end up not even knowing how many was eventually consumed.
Is this a bad habit like many others ?
The repeating of the bad habits that's likely got you to a place where you are now, wanting to lose some weight and become healthier but refusing to understand that its your bad habits that have brought you to this place now, and for most them binge drinking weekends are a massive problem, its not like anybody goes out and drinks in anything like moderation now is it, and we all know that once you have had a few too many then the not caring and "i just want pizza" and other glorious food just comes with the territory.
Something that's super important for all those that are wanting to lose weight need to know is that what ever you are doing it must be sustainable, the very first thing we educate anybody that joins our personal training programs or our bootcamp is that we don't remove anything that we enjoy as long as it can be controlled in a manner that helps bring us what we say we want and that's weight loss and good health and that includes alcohol.
If your serious about long term change and your weekends are a problem now, you have to be 100% honest with yourself, if you cant control what you do then don't do it, its going against what you say you want, and binge drinking isn't helping your health at all, its ruining it, but that's another blog post.
For those that need help with losing weight and building new habits, find our programs below
it's gonna take more than a diet and a workout for long term success
What do you think of when you think of personal training ?Having somebody put you on yet another diet ? Maybe have somebody put you through a workout that makes you think your about to die ?
Personal training to us is none of that, we don't believe in using terminology like dieting, we don't believe that working out is more important than the education and association that you will find in what we do, yes we train hard and make effective use of the time we have with the people we help, and we love talking about food because we believe that everybody should have an amazing relationship with food, none of this looking at food as good and bad, no demonizing carbs, no detox starter diets, everybody should be able to enjoy food, who wants to eat alone at home because they are on a diet whilst the rest of the family eating what you really wanted to but because your "dieting" then you cant or wont because your now scared to eat what was once normal, like its going to completely derail you from your gains - its not bye the way, its just food, its just calories, and if weight loss is what you want then calories are king!
You might have heard about the professor that lost weight on eating McDonalds alone, yes this is true
John Cisna weighed 280 pounds when he decided to go on the McDonald's-only diet.
After 90 days, he had lost 37 pounds, and at the end of the six months, he weighed 224 pounds.
Yes calories are king
Anyway enough about food, something else we believe is super important to what we do is the association, the association we have with what we believe in and the association that we have with each other. Something that comes up in every review we get from our people that do our programs is how they all make friends for life, friends for life because they all came just wanting to be fitter, healthier, lighter and better versions of themselves but found a belonging that keeps most here many many years, some even decades and I'm certain this will only increase with time. This is one thing that big commercial gym chains will never ever be able to compete with, you will never ever find the association that we have here any where else, something that will always be guarded like the crown jewels, and the very reason why we make everything we do now application only, if you don't fit in here then we don't let you in, we only want people around that are like minded and get on with all our gym family.
So the next time you think of personal training, thinking about starting personal training, ask yourself this, do you want more than a diet and training session, if so then you can apply to join us here Personal Training
For those that are inspired to maybe wanna go workout, here is a link to get you going
THE AVERAGE TIME IN THE FITNESS INDUSTRY FOR MOST IS LESS THAN 12 MONTHS
Its crazy in times like these were more and more people are in need of help with their weight and health, and becoming a personal trainer is easier than its ever been, that the life span of a personal trainer is less than 12 months, then they have left the industry, not forgetting that they earned less than somebody that works in McDonald's, crazy when they have the ability ( maybe ) to help transform somebodies life.
I'm certain that the fitness industry is definitely losing some great young people and maybe older ones to that are coming into the industry later in life, which is sad when they might genuinely have a talent for helping others, but he industry has beat them down real quick and realization has set in that the job is a lot harder than simply been able to put somebody through a workout.
The easiest way into the industry is through commercial gym chains but that's probably one of the reasons why so many quit so soon. The 16 hour days, the hours they have to work for the gym itself, the crazy rent they have to pay, that's all before finding clients that the other 20 pt's in the same gym are all trying to get, its the constant hustle of trying to find new clients, any clients that are going to pay you just so you can survive, is that what you came into this industry for, to be a slave and just trying to survive whilst your friends are out enjoying life yet all you wanted to do was help people, and make a difference and if you got into the industry for any other reason than to help people your here for the wrong reasons anyway.
As trainers and coaches we are bombarded with social media business experts telling you how to market and make more money yet this also leads to been another reason why pt's end up walking away to soon, how many 12 week transformation packages are you going to sell before people realize you aint genuinely changing anybody in just 12 weeks, how many 4 week shred packages ? how many burn fat with this amazing new workout ? yes they all sound great and marketers do a great job at dressing them up and helping you sell them but if you have single shred of moral code you know that's all this is, marketing, you aint really helping those that need help with this type of marketing, i know the truth aint sexy and may not sell as well in the beginning, but i can tell you that been honest with people about what its gonna take long term to really help somebody change their life will guarantee you that your not leaving the industry in less than 12 months, in fact your gonna be so different from what anybody else is doing as are your results that your marketing has just taken care of itself.
A company that recently reviewed our website said this
" just one look at Ian's reviews and you realize that he doesn't need any fancy gimmicks or marketing, his results speak for themselves "
Now i may never become a social media household name, but that was my intention, my intentions were to be able to help people transform their lives through health & fitness and that's exactly what Ive been doing for the last 17 years and made a great career doing so, which will continue to grow through been honest about what it takes to help people and then go help them.
So before you go looking for Personal Training remember the marketing may sound amazing, but if it sounds to good to be true, the likely hood is........... it is
our hartlepool bootcamp is not for anybody looking for a quick fix
We get inundated with inquiries from people wanting to know if they can just do one bootcamp and how much weight they will lose in this time, like one bootcamp is gonna fix the bad habits that's probably took years to build up, like we have some time of magic wand, i mean it would be really easy to just blow smoke up peoples backsides and take their money, but we ain't about that, we are about helping people long term, building long term relationships so that we can actually help you rebuild good habits, coz trust me, without breaking down bad habits and then replacing them by building new habits then any change wont be long term.
We are not that smoke blowing commercial gym class that actually does nothing more than take up some of your time, they are not programmed to bring about any change what so ever, simply there to justify why you pay a monthly membership and probably a really cheap one at that, ever tried buying a Ferrari with ford money ? thought not
We are not that bootcamp in a field, or a empty sports hall, our bootcamp takes place in a professionally equipped gym with coaches that have been transforming people for decades, you are not just there to make up numbers and be left to be at the back not really doing anything because nobody is taking any notice
You will not be given any type of diet sheet, no fad diets, no fad detox quick weight loss nonsense, diets do not work, everybody that's on a diet falls off that diet, stuck on the hamster wheel of weight loss and weight regain whilst you are here yo will be educated on nutrition like never before and learn why everything you have ever heard about weight loss has probably been a lie
If you don't like been part of something more than a gym class then we are also not for you, our ladies that do our bootcamp have very strong bond, friendships are built that will last a lifetime, you will not find this type of association anywhere else, like Ive said this is not your average gym class or even your big box class, our bootcamp is unique, its non comparable to anything you may have done before, and that's what every single lady that's ever been any where else has said once they have tried our Bootcamp
in a town with massive health problems - we need to help more people not scare them off
We need to make sure that when people are brave enough to enter a gym, its a positive experience, not a frightening experience because they feel they are been mocked or even worse, people making fun of them, making gyms totally intimidating places to be, as if they are not already for those that are in desperate need of help.
Hartlepools is one of the unhealthiest towns in the UK, massive obesity problems, and a small town with plenty of narrow mindedness, but those that really need help with their weight and health find walking into any gym something that they would rather not do, because they think these places are just full of really fit people and thats the last place anybody thats feeling this way wants to be, even tho if they honest most would admit that they would benefit from been in such a place, a place where you would think that they could get real help. Unfortunately how the fitness industry is in the uk and especially the commercial gym set up, then this just isn't the case, one of the reason that obesity climbs and the fitness industry is failing people.
One thing that we do in our fitness business is make sure that no matter who comes in then everybody is made to feel very welcome and very comfortable in their new surroundings, we have a zero tolerance approach to anybody stepping out of line with what our business stands for which is helping people become better, healthier, happier versions of theirselves through health and fitness and also through the associations of others, that all have the same goals, simply to be better and healthier than we were .
Before signing any gym membership, go and have a look round, go meet people, ask for a trail session to see if your comfortable there, any gym that's really serious about helping you will offer you this, how else will we be able to really help those that need it if we don't start making gyms friendlier places to be, making them more appealing to those that are petrified of asking for help if we cant even get them through the gym doors, and if they do get through the doors there has got to be a level of friendliness and real help awaiting them.
So this January or any other month that you find anybody thats new struggling, go offer them help and encouragement, don't make fun anybody trying to improve their self and become a better, healthier, happier version of themselves.
you don't have to make crazy grand gestures to lose weight
Before you decide to go crazy this week or maybe next, joining a gym, stoping eating, or maybe sucking on ice cubes and lettuce leaves, just to try and lose a little weight, ya need to take a few deep breathes and calm yaself right down, it really doesn't have to be like this, all to lose weight.
No need to go throwing everything but the kitchen sink at your weight loss, especially after xmas were you obviously over indulged and now you going to get back to eating whats normal for you, and now you decide to start exercising, just exercising alone means your going to start burning more calories off than your used to, and this on its own will start to help you lose weight, without removing every little thing you enjoy eating.
If your serious about long term weight loss then what you do now has to be sustainable, so you see why throwing everything at weight loss right now, excessive exercise, removing your favourite foods, will not last, its not sustainable.
What you do now does not have to be excessive, you can't expect to make life long changes in days or weeks, if its taken you a lifetime of building bad habits then they are not going to be broken or rebuilt in such a short time frame, its just not gonna happen regardless of how much you want it too, its gonna take time to start building new habits and thats done by taking small daily steps, daily steps of doing whats going to take you forward, closer to your goals, if that means you exercise every other day because thats sustainable for you then thats ok, if its twice a week thats fine also, if you then decide your now moving a little more and you want to start eating a little better ( less than your used to ) then start doing this daily, but remember everything you do must be sustainable, forget about clean eating, and food been healthy and good and bad, its too much for you to process all at once when starting your weight loss journey.
Start by making what ever you do as easy as possible for you to be able to follow it, trust me this process will remove all the pressure from following some stupidly restrictive structured diet plan, just think how many times you have tried the chucking everything at weight loss and how many times you have quit in double quick time and then ask yourself why? was it all too much for you ? thought so.
And if you still can't do this on your own or wanna save time doing it and want expert help then this could be for you Personal Training
The Fitness Industry Grows - So Does Poor Health, Illness & Obesity
How can an industry get it so wrong, an industry worth billions and growing and an industry which should be at the fore front of helping people battle obesity, illness and poor health, yet its more concerned with who is the most shredded, strongest, smartest, famous, its a joke. You have personal trainers, the very people that those that need help turn to petrified of telling the truth when it comes to everything that it will take to change somebodies life, they focus on how much profit they can instantly make now instead of focusing on what its gonna take long term, they scared to discuss this thinking that people want instant results now, so they all turn into raving liars, and the once the first lie has been told its easy to them start selling crazy detox kits and the rest of the fad diets that these trainer types then turn to, to make even quicker cash, already thinking that i will get what i can now cos i haven't been honest about what its gonna take long term to have real success so i will focus on just making a sale like the internet marketers tell ya to do
Think about it, you have these guys and girls half naked on their social media accounts talking about beasting the gym and how they meal prepped 30 perfect meals because it fits in with their perfect little lives and that's why they look amazing because they do what it takes and that you should do the same and you too could be like them, the only problem is Mr & Mrs smith that are both obese don't ever want to go any where near a gym because they think they filled wit people like this and that's so far right from the position they find themselves in now, do you honesty think its inspiring them ?
They don't ever want to be anything like this, they just don't want to be obese any more, they just want to lose weight and they want somebody to guide them in how to do this, right now they actually couldn't think of anything worse than been beasted in the gym not been able to breathe thinking they are about to die surrounded by loads of fit ripped people, or have to make 30 meals of chicken and broccoli when they like living on pizza and ice cream, come on this is ridiculous think about it, how are we really meant to help people if they think gyms are just exclusively like this, and lets be honest, most commercial gyms are full of these types of people that are are taking selfies every 20 seconds in between getting their swole on and adjusting their hair to make sure its perfect like them, not forgetting the tightest pair of leggings and then making your ass stick as far out as you can for the camera shouting bootie gains.....
This is the exact opposite of what you will find in our fitness business, i cant stress enough how people that are under our roof are all there to
become a better healthier version of themselves now, not to be ripped, of superman strong, just to be better, to feel better, to be able to move better, we are here to improve all areas of peoples lives, we are not your average gym, there are enough of them around theses days, our fitness business is completely unique, what we offer, what we do, you wont find it in other gym businesses.
The majority of people that have ever signed up to our Personal Training have did so just to lose weight and become healthier, that's it, and people come in at all different shapes and sizes and levels of health, but each and everyone of them are their for the same reasons. Gyms don't have to be scary places for those that aren't naturally comfortable there, you just have to find the right one, the one that can help you from the place you are now, not make everything seem completely alien too you and your lifestyle enough to scare you away.
motivation may get you started but............
Motivation never got anybody to their destination, that's right, motivation comes and it goes and if your relying on it to transform your life through starting yet another diet or health and fitness journey in 2018 then i am sorry to tell you that it's going to fail you.
Inside of our Hartlepool fitness business we have been helping people change their lives for the last 17 years through our programs, and i can tell you right now that not 1 person has accomplished this using motivation. Some say that motivation gets you started, I'd say that's incorrect too, what gets people started is a why, and that why has to be all empowering, it has to be everything to you, i know i used to be over 300lbs.
What got me started back when i was 300lbs was hitting rock bottom and finding my why whilst i was down there. I was unhappy where i found myself in life, eating my way into an early grave and some serious health issues to boot. I didn't want to have serious health issues or face dying at an early age, yes it took something traumatic at the time to give me this realization but i can say that even back then i knew at that time it was the best thing to ever happen to me.
It was strange because i was going through something that to most would be a really challenging time, in fact it breaks some people, but all the while i had this calm about me that knew something good was about to come out of it, i guess i always knew but i wasn't man enough to admit that what was going on in my life wasn't what i wanted, i didn't dare stand up and say this isn't me, this is not who i am, this is not who I'll become, I'm outta here, all because i didn't want to upset others or hurt them in anyway, yet i was hurting myself.
Not at any point at rock bottom was i motivated, motivation did not get me started to go lose over 100lbs, what did get me started was my why, i wanted to live, and i wanted to live a life on my terms. Yes many times during my transformation i was motivated, who wouldn't be looking in the mirror and seeing crazy changes and every time i stepped on the scales i was losing weight, but my why was always there with me, never left, unlike motivation, because yes of course i had days when i wasn't motivated to do the work required, but my why was so strong i did the work anyway.
So before starting anything - ask yourself, whats your why ?
if you want something - hang out with those that already have it and learn how to get it
They say that if you want to know how to do something then ask those that are already doing it, if you want something and you know people that have what you want then you ask those that have it how they got it, doesn't it make sense then if weight loss is your goal then you go to them that are the best at doing weight loss, if you wanna be fit then you go hang out with fit people, if you wanna be better at yoga then ya go hang out with some yogi experts, this doesn't have to be rocket science .
Hows about if you are sick of dieting and you know of people losing crazy amounts of weight and making life changing transformations without dieting then wouldn't you wanna go hang out with them guys and girls ? So then you can go do the same, that makes sense yea ?
Ya might not know this about our fitness business but or main expertise is in helping people transform their lives through weight loss and health & fitness, I mean if you listen to the local grapevine and believe what others have to say about independent gyms then you would believe that these are places where hardcore trainers and bodybuilders hang out, only our gym has never ever been like this, and the majority of independent gyms are places filled full of real knowledge and real expertise, the exact opposite of commercial gym chains and pretty much every independent gym I've ever been in have all been super friendly, the same can't be said for them large places with the atmosphere of a morgue.
I was speaking just this morning with a guy thats now a friend as well as somebody that I coach through my personal training program, I started coaching his wife and thats how we met, his wife changed her life by losing over 6st and become super fit and healthy and transformed so he wanted to do the same, he said this morning - Ian you have changed both our lives, your gym is an amazing place, keep working hard because we wouldn't be here now without you and the gym. Now Steve and Claire are also parents, can you imagine the difference made to this family unit because mom and dad have changed.
Both transformed because Claire joined my personal training program and her husband seen this first hand so he came to exactly the same place and did exactly the same thing.
Not rocket sciecne is it.