The Fitness Industry Grows - So Does Poor Health, Illness & Obesity
How can an industry get it so wrong, an industry worth billions and growing and an industry which should be at the fore front of helping people battle obesity, illness and poor health, yet its more concerned with who is the most shredded, strongest, smartest, famous, its a joke. You have personal trainers, the very people that those that need help turn to petrified of telling the truth when it comes to everything that it will take to change somebodies life, they focus on how much profit they can instantly make now instead of focusing on what its gonna take long term, they scared to discuss this thinking that people want instant results now, so they all turn into raving liars, and the once the first lie has been told its easy to them start selling crazy detox kits and the rest of the fad diets that these trainer types then turn to, to make even quicker cash, already thinking that i will get what i can now cos i haven't been honest about what its gonna take long term to have real success so i will focus on just making a sale like the internet marketers tell ya to do
Think about it, you have these guys and girls half naked on their social media accounts talking about beasting the gym and how they meal prepped 30 perfect meals because it fits in with their perfect little lives and that's why they look amazing because they do what it takes and that you should do the same and you too could be like them, the only problem is Mr & Mrs smith that are both obese don't ever want to go any where near a gym because they think they filled wit people like this and that's so far right from the position they find themselves in now, do you honesty think its inspiring them ?
They don't ever want to be anything like this, they just don't want to be obese any more, they just want to lose weight and they want somebody to guide them in how to do this, right now they actually couldn't think of anything worse than been beasted in the gym not been able to breathe thinking they are about to die surrounded by loads of fit ripped people, or have to make 30 meals of chicken and broccoli when they like living on pizza and ice cream, come on this is ridiculous think about it, how are we really meant to help people if they think gyms are just exclusively like this, and lets be honest, most commercial gyms are full of these types of people that are are taking selfies every 20 seconds in between getting their swole on and adjusting their hair to make sure its perfect like them, not forgetting the tightest pair of leggings and then making your ass stick as far out as you can for the camera shouting bootie gains.....
This is the exact opposite of what you will find in our fitness business, i cant stress enough how people that are under our roof are all there to
become a better healthier version of themselves now, not to be ripped, of superman strong, just to be better, to feel better, to be able to move better, we are here to improve all areas of peoples lives, we are not your average gym, there are enough of them around theses days, our fitness business is completely unique, what we offer, what we do, you wont find it in other gym businesses.
The majority of people that have ever signed up to our Personal Training have did so just to lose weight and become healthier, that's it, and people come in at all different shapes and sizes and levels of health, but each and everyone of them are their for the same reasons. Gyms don't have to be scary places for those that aren't naturally comfortable there, you just have to find the right one, the one that can help you from the place you are now, not make everything seem completely alien too you and your lifestyle enough to scare you away.
ian Glass fitness
Blog of Ian Glass, formerly obese, founder & owner of Ian Glass Fitness, transforming people through health & fitness, physically & mentally.